It’s fair to say that 2020 has been an unusual year in almost every respect, and even Apple’s manufacturing power has not been immune to the coronavirus ripple effect on supply chains. But the iPhone 13 launch will reportedly take place in September when things get back to normal.
This year’s iPhone 12 was officially revealed in a virtual event on October 13. And while two of the phones, the iPhone 12 and iPhone 12 Pro, were released a week later, the iPhone 12 mini and iPhone 12 Pro Max weren’t available for purchase until a month after the event.
Ming-Chi Kuo, the Apple analyst with the knack for getting the main details right, doesn’t see the same challenges for Apple this year. MacRumors reports that the analyst has predicted that the production of the iPhone 13 with Apple A15 chips will return to the “usual deadline.” That means we should see mass production in the summer and an iPhone 13 release date in September.
In a sense, this is not surprising at all. It was not Apple’s intention to delay production of the iPhone 12, and the progress of the vaccine sounds promising enough that we can all be hopeful that news about the coronavirus will fall off a cliff next summer.
But we can’t know for sure, and perhaps the most important conclusion here is that Apple has learned to fix the problems of a remote workforce and socially distant factories. Given the year we’ve had, it’s quite remarkable that not only was the iPhone 12 only a month late, but the company also found time to produce the Apple Watch 6, Apple Watch SE, AirPods Max, HomePod mini, and Apple Silicon MacBooks before. To end the year.
In other words, even if acceptance of the vaccine is not as fluid as we hope, it would not be surprising if Apple had a few tricks up its sleeve to return production to normal in any eventuality.
Kuo also noted that despite the lag and global recession, demand for the iPhone 12 remains strong. This is particularly true to iPhone 12 Pro models, which have suffered from shortages due to problems in sourcing camera components. Although we have heard that the iPhone 12 mini is fighting to set the world on fire.